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Entrepreneurship the moving starting line

Entrepreneurship and the Moving Starting Line Entrepreneurship isn't a single event; it's a continuous journey with a starting line that constantly shifts.  It's not about achieving a specific milestone, but about the ongoing process of learning, adapting, and overcoming challenges. My Business Owner Starting Line I didn’t realize this when I started my entrepreneurship journey in 2020, though I wish I had. I could have saved myself a ton of heartache. I can still remember sitting at my kitchen table furiously plucking away at the keys on my two-year-old refurbished HP laptop. The chicken milanesa fajitas sizzled away on the stove just over my right shoulder, and my teenager stood to my left, waiting for a response. “Yes. You can go to the gym.” I finally manage to sputter out in between the millions of thoughts running through my head. “But please take out the garbage and make sure your room doesn’t look too gross”. My responses were auto-piloted by my mom-brain. Back to m...
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Why I'm Creating a Digital Product and Sharing the Process for Free

  Why I'm Creating a Digital Product and Sharing the Process for Free I’m a midwestern millennial using marketing and content creation as a way to say goodbye to my 9-5. Anyone with a smartphone and internet access has been able to see the resounding rise of content creation as a genuine means of diversifying revenue streams. We used to call these ambitious creators "influencers". Then we realized, "hey, I can do more than influence , I can create !" If you're an aspiring entrepreneur, a dreamer with a brilliant idea, or someone who's simply curious about the world of online business, then you’re in the right place.  There are a ton of creators here on YouTube who teach marketing strategies and techniques from market research to product creation and then product launch. But, I hope you'll stick with me because I'm showing you my entire process for free. I'm not going to pay-gate my content. I'm doing it this way because I want you to join...

Niche Down or Creative Freedom?

  Niche Down or Creative Freedom? Remember that age-old advice to "niche down"? I never really liked it. Lately, though, it seems like the winds are shifting, and some of the pros are saying, “Hey, maybe you don’t need a niche after all.” Honestly, this feels like a breath of fresh air to me. When I started my entrepreneurial journey back in 2020—like so many of us—I thought I’d launch a drop shipping store. My vision was to sell items like yoga mats, sage, and journals that would help people live more authentic, spiritual lives.  But as I got deeper into it, I quickly realized that I didn’t have the expertise to sell these products with the authenticity they deserved.  So, I pivoted. I decided to focus on something I knew I was good at—marketing and writing. But who knows, maybe someday I'll combine those two passions down the line! The point is, I don’t want to limit myself. The idea of niching down feels limiting to me—like I’m being asked to shrink myself. On the othe...

Is working remotely right for me?

  Is working remotely right for me? Hey there, fellow aspiring entrepreneurs! Today, I want to dive into a topic that's become increasingly relevant in our fast-paced world: working remotely. Whether you're dreaming of launching your own startup or looking to join the remote work revolution, it's crucial to consider if this lifestyle is the right fit for you.  My Remote Work Journey Let me take you back to where it all began for me. Picture this: I had just welcomed my second bundle of joy into the world, and the idea of leaving my newborn to head back to the office was weighing heavily on my mind. Thankfully, I had a forward-thinking employer who recognized the importance of flexibility and allowed me to transition to remote work during my maternity leave. It wasn't an easy decision for them, nor was it a common practice back then, but it set the stage for my remote work journey. Organizations love to site research that shifts the blame of decreased work productivity t...